The wine landscape of Norway

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Tone Veseth, product manager, Vinmonopolet. (c) Meininger

The wine landscape of Norway

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Much like Sweden, Finland, Iceland and Canada, Norway has a government-owned Monopoly. However, many wine sales also come from the duty free shops and border trade.

Given the very strict alcohol legislation in Norway, it is hard for importers of wine to communicate their products to the consumers. The government keeps taxes on alcohol high and limit access to the regular stores, which close at 6pm during the week and at 3pm on Saturdays. This is due to the fact that their aim of trading in alcohol is not to make a profit, but to decrease alcohol related diseases and deaths; in 2016 there were 336 registered alcohol-related deaths in Norway as opposed to 249 in 2015.

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www.meininger 05/08/2018 | The wine landscape in Norway